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B2B : 10 rules to transform your business into a brand Jacky Tai, Wilson Chew. by
Singapore: Marshall Cavendish Business, c2011
Availability: Items available for loan: MARA Knowledge Centre (1)Call number: HD69.B7 .T35 2011.

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Personality not included : why companies lose their authenticity and how great brands get it back | Rohit Bhargava; foreword by Guy Kawasaki by
New York: McGraw-Hill, c2008
Availability: Items available for loan: MARA Knowledge Centre (1)Call number: HF5415.1255 .B43 2008 .

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