Marketing William M. Pride, O. C. Ferrell.
Boston, MA: Houghton Mifflin Company, c2008Edition: 14th editionDescription: xxxi, 629p.: col. ill.; 28cmISBN:- 9780618799701
Item type | Current library | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
BOOK | MARA Knowledge Centre | HF5415 .P75 2008 (Browse shelf(Opens below)) | Available | 0000016313 |
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Includes bibliographical references and index
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