Marketing (Record no. 16998)

MARC details
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210215b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780618799701
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .P75 2008
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Pride, William M.
9 (RLIN) 26799
245 ## - TITLE STATEMENT
Title Marketing
Statement of responsibility, etc. William M. Pride, O. C. Ferrell.
250 ## - EDITION STATEMENT
Edition statement 14th edition ..
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Boston, MA:
Name of producer, publisher, distributor, manufacturer Houghton Mifflin Company,
Date of production, publication, distribution, manufacture, or copyright notice c2008.
300 ## - PHYSICAL DESCRIPTION
Extent xxxi, 629p.:
Other physical details col. ill.;
Dimensions 28cm..
504 ## -
-- Includes bibliographical references and index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
9 (RLIN) 996
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ferrell, O. C.
9 (RLIN) 12154
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     MARA Knowledge Centre MARA Knowledge Centre 02/15/2021 610.26   HF5415 .P75 2008 0000016313 02/15/2021 02/15/2021 BOOK