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Basic marketing a marketing strategy planning approach William D. Perreault, Jr., Ph.D. University of North Carolina, Joseph P. Cannon, Ph.D. Colorado State University, E. Jerome McCarthy, Ph.D. Michigan State University. by
Edition: 19th edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, NY McGraw-Hill Irwin [2014]; (c) 2014; New York, NY McGraw-Hill Irwin (c) 2014 [2014]
Availability: Items available for loan: KKTM Kemaman (1).

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Basic Marketing: A Marketing Strategy Planning Approach/ William D. Perreault, Joseph P. Cannon, E. Jerome McCarthy. by
Edition: Eighteenth edition
New York: McGraw-Hill, 2011
Availability: Items available for loan: KPM Bandar Penawar (1)Call number: HF5415 13 P36 2011.

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