TY  - GEN
AU  - Martin, Dick  
TI  - Secrets of the marketing masters: what the best marketers do and why it works
SN  - 9780814409435  
PY  - 2009///
CY  - New York, N.Y.
PB  -  American Management Association (AMACOM)
KW  - Marketing
KW  - Success in business
N1  - Includes bibliographical references and index
ER  -