TY  - GEN
AU  - Tai, Jacky 
AU  - Chew, Wilson
TI  - B2B : : 10 rules to transform your business into a brand
SN  - 9789814328326  
PY  - 2011///
CY  - Singapore
PB  - Marshall Cavendish Business
KW  - Brand name products
KW  - Branding (Marketing)
ER  -