Designing brand identity an essential guide for the whole branding team Alina Wheeler.
Material type: TextPublisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2013]Edition: Fourth editionDescription: x, 326 pages color illustrations 29 cmContent type:- text
- unmediated
- volume
- 9781118099209 (cloth)
- 9781118465011 (ebk)
Item type | Current library | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
BOOK | KKTM Lenggong | HD69.B7 W44 2013 (Browse shelf(Opens below)) | Available | 0000065413 | |
BOOK | KKTM Lenggong | HD69.B7 W44 2013 (Browse shelf(Opens below)) | Available | 0000065414 | |
BOOK | KKTM Lenggong | HD69.B7 W44 2013 (Browse shelf(Opens below)) | Available | 0000065415 |
Includes bibliographical references (pages 314-315) and index.
"A revised new edition of the bestselling toolkit for creating, building, and maintaining a strong brand. From research and analysis through brand strategy, design development through application design, and identity standards through launch and govern
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