Marketing mistakes and successes (Record no. 17041)
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
---|---|
fixed length control field | 210216b ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0471743216 |
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF5415.1 |
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | .H373 2006 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Hartley, Robert F. |
9 (RLIN) | 29143 |
245 ## - TITLE STATEMENT | |
Title | Marketing mistakes and successes |
Statement of responsibility, etc. | Robert F. Hartley |
250 ## - EDITION STATEMENT | |
Edition statement | 10th ed |
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
Place of production, publication, distribution, manufacture | Hoboken, New Jersey: |
Name of producer, publisher, distributor, manufacturer | John Wiley & Sons Inc |
Date of production, publication, distribution, manufacture, or copyright notice | c2006 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | viii, 374p. |
Other physical details | ill |
Dimensions | 23cm |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Case studies |
Geographic subdivision | United States |
9 (RLIN) | 29144 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | BOOK |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Library of Congress Classification | MARA Knowledge Centre | MARA Knowledge Centre | 02/16/2021 | HF5415.1 .H373 2006 | 0000013270 | 02/16/2021 | 02/16/2021 | BOOK |