Penjenamaan merentasi sempadan : (Record no. 16876)

MARC details
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210215b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9830681955
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.1255
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .G74 2007
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gregory, James R.
9 (RLIN) 28883
245 ## - TITLE STATEMENT
Title Penjenamaan merentasi sempadan :
Remainder of title panduan pemasaran jenama global
Statement of responsibility, etc. James R. Gregory; penterjemah Feroza Shariff.
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Kuala Lumpur:
Name of producer, publisher, distributor, manufacturer Institut Terjemahan Negara Malaysia Berhad,
Date of production, publication, distribution, manufacture, or copyright notice c2007.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 243p.:
Other physical details ill.;
Dimensions 23cm..
504 ## -
-- Includes bibliographical references and index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand name products
9 (RLIN) 28884
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Feroza Shariff
9 (RLIN) 28885
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type BOOK
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     MARA Knowledge Centre MARA Knowledge Centre 02/15/2021   HF5415.1255 .G74 2007 0000014743 02/15/2021 02/15/2021 BOOK
    Library of Congress Classification     MARA Knowledge Centre MARA Knowledge Centre 02/15/2021   HF5415.1255 .G74 2007 0000016782 02/15/2021 02/15/2021 BOOK