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Marketing Management : A Strategic Decision - Making Approach / John W.Mullins, Orville C.Walker Jr., Harper W.Boyd Jr., Jean - Claude Larreche.

By: Contributor(s): New York, NY: The McGraw - Hill Companies Inc., 2005Edition: Fifth EditionDescription: xx, 520p; ill; 25.5cmContent type:
  • Text
ISBN:
  • 9780071251822
Subject(s): Online resources:
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Holdings
Item type Current library Call number Status Date due Barcode
BOOK BOOK IKM Sik HF5415.13 .M854 2005 (Browse shelf(Opens below)) Available 97898330210083
BOOK BOOK IKM Sik HF5415.13 .M854 2005 (Browse shelf(Opens below)) Available 97898330210084
BOOK BOOK IKM Sik HF5415.13 .M854 2005 (Browse shelf(Opens below)) Available 97898330210085
BOOK BOOK IKM Sik HF5415.13 .M854 2005 (Browse shelf(Opens below)) Available 97898330210086

Includes index

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