TY  - GEN
AU  - Kotler, Philip
AU  - Swee Hoon Ang
AU  - Siew Meng Leong
AU  - Chin Tiong Tan
TI  - Marketing Management: An Asian Perspective
SN  - 0131066250
PY  - 2003///
CY  - Singapore ; Prentice Hall
PB  - Pearson Education Asiac Pte Ltd
KW  - Marketing Management
ER  -