Marketing and the common good  essays from Notre Dame on societal impact 
edited by Patrick E. Murphy and John F. Sherry, Jr 
 - Abingdon, Oxon  Routledge  2014 Abingdon, Oxon  Routledge  2014 
 - xxii, 328 pages  24 cm 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780415828826 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Moral and ethical aspects<br/>Social marketing