TY  - BOOK
AU  - Ambrose,Gavin
AU  - Harris,Paul
TI  - Packaging the brand: requiredreading range course reader
SN  - 9782940411412
PY  - 2011///
CY  - Singapore
PB  - AVA Book Publishing
KW  - Packaging
KW  - design
N1  - Includes bibliographical and index
ER  -